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The Objective is the first practical decision of the course — and the one the whole backlog is ordered against. How to write one that holds.

An OKR has two halves. The Objective says where you want to get to. The
Key Results say how you will know you got there. This lesson is about the first
half, because it is the one you write — the four Key Results of this course are fixed,
and the next lesson explains why.

What an Objective is

One sentence. Qualitative, memorable, and pointing somewhere you are not yet.

Examples that work
  • Launch the first version of my podcast
  • Get back into shape without giving up my evenings
  • Turn my consulting notes into a course I can sell

Each one is a direction, not a number. That is deliberate.

The most common mistake: putting the number in the Objective. “Reach 1,000 subscribers” is not an Objective — it is a Key Result wearing the wrong hat. The Objective is the why; the number is the evidence. Mix them and you end up with a target and no direction.

Three tests

  1. Can you remember it without reading it? If it needs a slide, it is too long.
  2. Would someone who knows you say “yes, that is what you are up to”?
    An Objective nobody recognises is a wish, not a direction.
  3. Does it fit in three Sprints? This course runs three cycles. An Objective
    that needs a year will leave you measuring a fragment of it.

Why the backlog depends on it

From the next lessons on, every item in your Product Backlog is ordered against
the Objective
. That is the whole point of writing it first: an item that does not
help you reach it is not a priority, and quite often is not an item at all.

Without an Objective, a backlog is a wish list. There is nothing to order it against,
so it gets ordered by whatever felt urgent the day you wrote it.

Where you write it

You do not open a file. Step 1 of the menu asks you — first for the name of
your project (and it renames your board with it), then for your Objective. It saves
both for you.

Run step 1 again whenever you want to change it. The step offers to keep what is there, so re-running it is safe. An Objective you refine after two Sprints is a sign the course is working, not that you got it wrong.

Next

Lesson 7 explains the four Key Results — why they are fixed, identical for everyone, and read from your board rather than from your judgement.

Agile Together is a free course. The package — scripts plus a portable Python — is a single download: get the course package. You install nothing.

Project Together

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